It was back in 2016 when Instagram introduced Stories, copying Snapchat. It gained popularity almost instantly and now, Instagram boasts of 500 million daily users of stories. Why did instagrammers take to Stories so well? Doesn’t the 24 hour period (after which the stories disappear for your followers) put users off? Truthfully, it’s quite the […]
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5 Amazing Ideas To Make Your Instagram Stand Out
Instagram is the perfect visual journal to share your life in pictures and also get to know what everyone else is up to. It has paved the way for the careers for models, photographers, artists, musicians and comedians. Although, a lot of the content is carefully created and edited, it’s still good content. If you’ve […]
Instagram – The Good, The Bad And The Ugly
Instagram has reinvented social media. Ever since its inception back in 2010, instagram has taken the world by storm and it does not look like the craze will slow down any time soon. Humans are visual creatures, we are attracted by colors, faces and creativity in the visual medium. Bloggers are told to have eye-catching pictures […]
10 Types Of Instagram Photos : Have You Posted These?
There are specific kind of photos that have become so common that they have become a staple of every instagram profile. Here I list 10 of them.
Ways to Stay Entertained During Coronavirus Quarantine
Coronavirus (COVID-19) has taken over our lives. It’s a global pandemic that has elicited polarizing reactions from around the world. While some are panicking, some are cautious. Some are even nonchalant. But we must remember to protect ourselves and the people around us by strictly following WHO’s guidelines. Wash your hands with soap frequently, don’t […]
Automated Marketing: How To Make It Look Human
If you are a marketer working for a business that is thriving, I am sure that you are using some format of automation in your marketing. You are looking to engage and target a lot of users and doing that individually is unrealistic to be honest. But, here’s the tricky part. Although you use automated […]
The Problem with Cancel Culture
Getting cancelled. No, no, this isn’t an event that’s getting cancelled. It’s a person. A living, breathing, human with emotions. This is cancel culture.
The Power of Video in Marketing
The power of video is undeniable, now more than ever before. Almost every brand has begun including videos in their campaigns. With social media platforms supporting various formats of video, brands have started getting more and more creative with their video marketing. This shows that the format of video is revolutionizing marketing. When you scroll […]
How To Increase Engagement On Social Media (2022)
Social networking – everybody loves it and actively participates in it. In 2019, it is estimated that there will be around 2.77 billion social media users around the globe, up from 2.46 billion in 2017. It has only gotten bigger since then. These are some big numbers.
Can You Use Memes To Grow Your Online Presence?
Memes. They’re everywhere. You can’t escape them. They have turned not-so-known phenomenons into a worldwide craze. It has made the world laugh at some weird but harmless humor. It has also made a few people’s careers (tip of the hat to yodeling boy Mason Ramsey).