Parents On Facebook: Safeguarding Or Spying? [INFOGRAPHIC]

Many of us have had that experience of being ‘friended’ by our parents on Facebook. Or some of you might be the parents who sent a request to your kids. Why do parents join Facebook? According to a study, parents join FB to ‘spy’ on their kids’ internet activities. While I’m not too sure if […]

The Power of Video in Marketing

The power of video is undeniable, now more than ever before. Almost every brand has begun including videos in their campaigns. With social media platforms supporting various formats of video, brands have started getting more and more creative with their video marketing. This shows that the format of video is revolutionizing marketing. When you scroll […]

7 Qualities Of A Good Social Media Manager

Being a social media manager in today’s world is no easy task. Almost every company has an online presence now. 90% of brands use social media to increase brand awareness. That’s a lot, and with every business social media account comes social media management. With so much happening online every single second, it is tougher […]