Hi friends~ This is the first post in a series called “Twitter series: Your Questions Answered” starting today on my blog! I will take up ONE question each day this week and answer it in the form of a blog post! Hoping it will be useful for newbie tweeters 🙂
Let’s kick off the week with the question:
Why do people unfollow you on twitter?
This is one of the most commonly asked questions on twitter. We love it when people follow us, and hate it when our follower number drops. People actually find out who unfollowed them using an app. When people unfollow you, there can be some reasons for it.
1.You tweet waaaay too much:
How much is too much? Well, it depends from person to person. I tweet a lot everyday (I’m a self confessed twitter addict) – but most of them are informative tweets, inspirational quotes that I retweet and conversations. What makes people unfollow you is tweeting TOO MANY #FF or #hashtag tweets with multiple handles in a single tweet and tweets which promote other people in bulk etc. Such tweets which provide absolutely no value whatsoever can get you unfollowed. Also, 20 tweets back to back (eg, LazyShoutOut) will do the same. The key is to space out your tweets efficiently! After all, too much of anything ain’t good.
2. You curse a lot:
If your stream consists of a lot of colorful language, you will get unfollowed. No one would want their timelines to be filled with different kinds of abuses. Offensive tweets and threats, especially the ones aimed at people, are just wrong – and can not only get you unfollowed, but it can get you blocked, and your account can get suspended too. Read this.
3. You ‘promote’ a lot:
Only promotions all day will get you only unfollows. In fact, people won’t even bother to follow you. If you’re not a twitter ‘bot’, then it’s better to balance both promotional tweets and interactive tweets. I’d say 90% interaction and content, and the rest can be links to your blog/site.
4. You send auto DMs:
Auto DMs are a big #fail. “Thank you for following me, check out my website and earn money from twitter! Hope you enjoy my tweets”. Um, I didn’t really enjoy that. No one really bothers to check out your facebook/music/whatever AS SOON AS they follow you.
5. You fully automate your tweets: Full twitter automation doesn’t have many positives. No interaction – check, only links to your site all day – check, unfollow – check. In twitter’s own words, “Updates that are posted automatically to your account through a tool or third-party application, for which you are compensated (whether on a “per-click,” “per-sale,” “per-tweet,” or other basis), are prohibited. Automating your tweets to include references to unrelated trending topics will result in account suspension.” For details, read Twitter Automation Rules.
6. You are inactive: This is self explanatory. What’s the point of following such accounts? People will unfollow those who don’t tweet.
7. You don’t follow back: This can be a criteria for many tweeps. People will unfollow those who unfollow them and don’t follow back.
And lastly, some people unfollow you because they cannot take your awesomeness 😉 It’s twitter, follows – unfollows happen everyday. Remember, as @Iconic88 said,